Clear plans. Predictable pricing.
Pick the plan that fits your team now. Scale when your volume grows.
Every paid plan includes unlimited inbox contacts, no InstantReply per-message fees inside the inbox, and clear AI reply capacity. Meta delivery fees may apply to WhatsApp business-initiated messages.
No InstantReply per-message fees inside the inbox. Meta delivery fees may apply.
Start here
Growth is the safest default for most teams.
Growth covers 3 channels, 5 seats, follow-ups, review automation, and 50,000 AI replies per month. Starter is the clean solo plan. Pro is for teams tying the inbox into the rest of operations.
Growth
Your AI inbox teammate across Instagram, Messenger, and WhatsApp.
50,000 AI replies a month across every major channel. Follow-ups run on schedule. Reviews collect automatically. The inbox moves — with or without you.
$107.50/mo billed yearly
Save $25810-day Pro trial + 30-day annual refund window
Included AI capacity
Includes 50,000 AI replies/month
About 1,660 replies per day.
Best for
Best for active teams running DMs daily across Instagram, WhatsApp, and Messenger who need follow-ups and reviews to happen without chasing.
- Everything in Starter
- WhatsApp inbox + campaigns — unlimited inbox conversations
- 10,000 Campaign Reach contacts/mo — proactive WhatsApp broadcasts
Move up when
You need CRM sync, calendar booking, API access, or unlimited team seats.
Starter
Instagram and Messenger. One inbox. AI handles the queue.
Stop missing DMs. Let AI draft replies while you focus on the work that actually moves the business.
$49.17/mo billed yearly
Save $11810-day Pro trial included
Included AI capacity
Includes 10,000 AI replies/month
About 330 replies per day.
Best for
Best for solo operators who want AI covering Instagram and Messenger without another tool in the stack.
- Instagram DMs, comments + Messenger in one queue
- AI reads images and voice notes — replies with context
- 10,000 AI replies per month (~330/day)
Move up when
You add WhatsApp, follow-ups, or need your team in the same inbox.
Pro
The inbox becomes part of your ops. CRM, booking, workflows, API.
200,000 AI replies. Every channel. CRM sync, calendar booking inside DMs, custom workflows, and API access for teams that need tighter control.
$290.83/mo billed yearly
Save $69810-day Pro trial + 60-day annual refund window
Included AI capacity
Includes 200,000 AI replies/month
About 6,600 replies per day.
Best for
Best for teams that want the inbox tied into CRM, calendar, custom workflows, and API-level control from day one.
- Everything in Growth
- 50,000 Campaign Reach contacts/mo — high-volume WhatsApp broadcasts
- 100,000 Automation Actions/mo — API triggers, journeys, auth/OTP, order updates
Choose Pro when
The inbox needs to plug into the rest of your operations from day one.
No InstantReply per-message fees inside the inbox. Meta delivery fees may apply to WhatsApp business-initiated messages.
Inbox fees stay predictable
No InstantReply per-message fees inside the inbox. Meta delivery fees may apply to WhatsApp business-initiated messages.
No per-contact fees
Keep adding contacts without a metered penalty.
Included AI capacity
Starter includes 10k, Growth 50k, and Pro 200k AI replies each month.
Upgrade when it is real
Move up when your team, channels, or workflow actually outgrow the plan.
Built-in capacity
Most businesses never run out. For those that do, add-ons are a click away.
Every plan comes loaded with AI replies, campaign reach, and automation actions that cover the vast majority of businesses at each tier. Scale up in a day without switching plans.
Just exploring?
Not ready for paid yet? Keep the free workspace after the trial.
Best if you want Instagram covered for free after your trial ends.
$0
10-day Pro trial on every new workspace
Why this is safe to test
You should be able to inspect the workflow, see how much control you keep, and understand how pricing scales before you pay.
AI that understands what people actually send
Voice notes transcribed. Images described. PDFs parsed. The AI reads everything in the conversation before it replies — not just the last text message.
Built to close, not just respond
The Elite Sales Framework wires Hormozi's value equation, Challenger Sale objection handling, and emotional state detection directly into every auto-reply. It's not a chatbot. It's a closer.
Four AI providers. One inbox. Provider failover built in.
If one configured AI provider fails, the orchestrator can route to another provider using circuit breakers and health checks.
Questions buyers ask before they start
Where the plans split
| Capabilities | Growth | Starter | Pro | Free |
|---|---|---|---|---|
| Channels | FB, IG, WA | FB + IG | All Channels | IG Only |
| Contacts | Unlimited | Unlimited | Unlimited | Unlimited |
| WhatsApp inbox | Included | No WhatsApp | Included | No WhatsApp |
| Campaign Reach | 10,000/mo | No WhatsApp | 50,000/mo | No WhatsApp |
| Automation Actions | 25,000/mo | No WhatsApp | 100,000/mo | No WhatsApp |
| External API triggers | No | No | Included | No |
| Meta delivery fees | Billed by Meta | N/A | Billed by Meta | N/A |
| Included AI replies / month | 50,000 | 10,000 | 200,000 | 30 |
| Follow-ups | Smart | Smart | ||
| Review automation | ||||
| AI Brain training | 1 Brain | Unlimited | ||
| CRM sync | ||||
| Calendar booking | ||||
| API access | ||||
| Seats | 5 | 1 | Unlimited | 1 |
| Support | Priority | Basic | Account Manager | Basic |
Common objections. Straight answers.
You have questions. We would rather answer them upfront than hide behind a "contact sales" button.
We already tried a chatbot. It was embarrassing.
Most chatbots fail on anything outside a script. InstantReply reads voice notes, understands images, detects buying intent, and escalates when it's not confident. It's not a keyword-trigger bot. It's a multi-model AI system with provider failover.
We don't have time to train it.
Point the AI Brain at your website URL and it trains itself. Paste in your FAQ doc and it's done in minutes. The system prompt defaults to professional and helpful out of the box. Most teams are live within an hour.
What if it says something wrong?
The confidence scoring system flags low-confidence replies before they send. In guarded mode, anything below the threshold gets escalated to a human instead of auto-sent. You control the threshold. You control who gets escalated. The Troll Shield blocks abuse before it ever reaches the AI.
We don't want to lose the human touch.
AI stays in draft mode if you want. You review, edit, and approve every reply before it sends. Or let it run on Instagram and keep humans on WhatsApp. Or the opposite. Every channel and mode is configurable independently.
See the product. Then pick the plan.
Open the demo, inspect the workflow, and start the 10-day Pro trial when you are ready. No InstantReply per-message fees inside the inbox. No credit card required to explore.