Most teams stop after one message. Set your automated follow-up timing and template once, then let the next touch go out when the channel window and your rules allow it.
The short answer
Follow-up automation watches inbound conversations for silence, then sends timed nudges on the same channel the lead used, with personalized content tied to the original thread. Most deals close after several follow-ups; most teams stop after one. InstantReply runs a 1/3/7/14/30-day cadence that stops the moment the lead replies, revives conversations that went quiet, and respects the WhatsApp 24-hour window automatically.
Key facts
How it works
Lead went quiet after a quote? Customer paused after booking? Choose the conversation state that starts the follow-up.
Write the follow-up, pick a delay, and use a saved template where the channel needs one. The system sends it when the window is open.
When they respond, the sequence pauses and the conversation picks up right where it left off.
Why teams choose it
Stay present without manual chasing.
The workflow watches the conversations you set up and keeps the next touch queued up.
No more sticky notes or calendar reminders. The system tracks pending follow-ups for you.
Set delays that fit the channel window and your process so the next message feels timely.
When the lead replies, your team sees the full thread and can continue from there.
Best fit
Scenario
You send a price quote. The lead goes quiet. Your workflow queues a check-in after 48 hours and sends it when the conversation window allows.
Outcome
Scenario
A client books a consultation but goes silent. A reminder goes out 24 hours before the appointment, using the template and timing you set.
Outcome
Scenario
You asked the customer for more details. A gentle nudge goes out a few days later, unless the thread has already moved on.
Outcome
The difference
FAQ
Related features
These pages pick up where this one leaves off, so buyers can move through the product without jumping between unrelated claims.
Ready when you are
Set your timing, templates, and stop rules once. The workflow handles the next touch when it is allowed to run.
10-day Pro trial, interactive read-only demo, and plan limits in plain English.
